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National Underwear DayWe’re gearing up for our fifth annual National Underwear Day celebration to be held on August 7, 2007 in Times Square, New York. Come join us for one of the most unique fashion events in the world as we send our models onto the streets clad only in the hottest new lingerie and underwear from the world’s favorite brands. Freshpair founded National Underwear Day in 2003 to great acclaim. Though underwear was once called “unmentionable,” the times have changed. Times Square has been an integral part of changing the public’s perception on underwear. When Calvin Klein erected his giant billboard in Times Square in the eighties, depicting a man in just his boxer briefs, underwear went right to the center of the world’s attention. Other designers followed suit, promoting the message that underwear is something to be proud of, something that adds to everyone’s personal style. With National Underwear Day, we focus the public’s awareness on underwear for just one day in the spirit of a grand celebration. In the heat of summer, our underwear ambassadors take to the streets in just their bikinis, bras, boxer shorts, briefs, and trunks. We erect a catwalk and our underwear models stroll the runway showing off the hottest trends in underwear fashion. Passersby are encouraged to participate and sign petitions to recognize National Underwear Day as a national holiday. The media has a field day with our scantily-clad underwear ambassadors. This year’s celebration takes place on August 7th. For the fifth year running, National Underwear Day will be taking Manhattan by storm. We’re planning our biggest and best event yet, with brand new sponsors, hot underwear giveaways, model contests, and even more surprises. National Underwear Day is the day when underwear becomes not just the first thing you put on and the last thing you take off, but the most important thing you wear all day. So, make sure you're wearing a fresh pair. |
Top News10.19.06 - Intimate Apparel Business
08.11.06 - Daily News
08.09.06 - Fashion Wire Daily
08.09.06 - Queerty.com
08.09.06 - 7 Online
08.09.06 - Contra Costa Times
08.09.06 - Hartford Courant
08.08.06 - Knox News
08.08.06 - Sacbee.com
08.08.06 - Logo Blog
08.07.06 - Kansas.com, The Wichita Eagle
08.07.06 - JS Online, Milwaukee Journal Sentinel
08.07.06 - DNR
08.03.06 - Dallas Voice
07.28.06 - Elle Magazine
07.13.06 - Body Magazine
05.15.06 - Skylights Magazine
05.05.06 - Leader-Post
04.09.06 - Arkansas Democrat Gazette
01.24.06 - The News & Advance, Lynchburg, Virginia
01.13.06 - Action Institute
12.21.05 - Gearlog.com
12.07.05 - The Hartford Courant
11.15.05 - Body Magazine
11.15.05 - DSN Retailing Today
10.01.05 - Esquire Magazine
09.24.05 - The Patriot-News
09.01.05 - Celebrating our Beloved Skivvies
08.16.05 - Traffic Jammies
08.15.05 - Some Things Are Meant To Be Underseen
08.15.05 - Underwear riot!
08.13.05 - Every day is literally a holiday
08.11.05 - A brief discussion of unmentionables
08.10.05 - A briefs intrusion
08.09.05 - Vegas Announces Undie Day
08.09.05 - Undies as Outies
08.08.05 - Underwear Day in Jersey
08.08.05 - TN tackles Undie Day
08.08.05 - Undie Day is 2nd Wed. in Aug.
08.08.05 - August Highlights in NC
08.08.05 - Brief workdays in Cali
08.08.05 - AM New York Special Events
08.08.05 - News from OR
08.07.05 - Oregon on Underwear
08.07.05 - Throngs for thongs
08.07.05 - CT Celebrates
08.07.05 - Velveeta Marie and Undie Day
08.05.05 - Richmond Panty Pride
08.05.05 - Salute Your Shorts...
08.05.05 - Under where?
08.05.05 - OK Undie Day
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2007 National Underwear Day Sponsors
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Quick Links:
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Men's Underwear | Bali Bras | Le Mystere Bras |
2(x)ist Underwear C-IN2 Underwear | Calvin Klein | Underware | 2xist | Boxer Briefs | Boy Shorts | Calvin Klein Underwear | Chantelle Bras C-IN2 | fresh pair | freshpair | freshpair.com | Full Figure Bras | Ginch Gonch | Maidenform | Maidenform Bras | Mens Underwear Men's Underwear | Nursing Bras | Olga Bras | Sassybax | Shapewear | Spanks | Spanx | Spanx Underwear | Sports Bra | Sports Bras Strapless Bras | Underwear | Vanity Fair Bras | Wacoal | Wacoal Bras | Warner Bras | Warners Bras | Womens Underwear |
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